Quotes By Tom Peters

The top athletes are consummate pros who work obsessively at their craft. Approach yours the same way.

The magic formula that successful businesses have discovered is to treat customers like guests and employees like people.

The simple act of paying positive attention to people has a great deal to do with productivity.

The whole secret to our success is being able to con ourselves into believing that we're going to change the world because statistically we are unlikely to do it.

Winners must learn to relish change with the same enthusiasm and energy that we have resisted it in the past.

Celebrate what you want to see more of.

I think it's wonderful to save the world, but you need to be part of the world, too.

I don't want the 35-year-olds in my audience to think of me as as 'pops' giving the kind of advice that only 65-year-olds can understand.

Stop being conned by the old mantra that says, 'Leaders are cool, managers are dweebs.' Instead, follow the Peters Principle: Leaders are cool. Managers are cool too!

If you're not confused, you're not paying attention.

Management is about arranging and telling. Leadership is about nurturing and enhancing.

Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.